Áreagolfe - Gestão, Construção e Manutenção de Campos de Golfe
Golf Course Operations Management
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Golf Course Operations Management
Golf Course Operations Management

Principles

To gain an in-depth knowledge of the economic and entrepreneurial principles on which business development is based. Planning, Organisation, Management and Control.

Objectives

To make golf an independent business, becoming a real plus and an asset for the customers.

To develop a commercial strategy for the various courses where we operate.

To provide the market with the means of management and staff required to discharge any duty on a golf course such as Golf Directors, Golf Course Managers, Mechanics and caddy-masters.

Management Tools

  • Marketing Plan
  • Comercial Plan
  • Budgeting and planning
  • Recruitment and training
  • Pro-shop operations (merchandising)
  • Purchasing
  • Green Fees
  • Membership management
  • Pre-opening
  • Food and Beverage
Grupo Mota-Engil